EP 4: Fighting the Man and Winning to Bring Tortillas to Germany with Jesus Neverez

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Ready to embark on a mouthwatering journey? Join me as I chat with Jesus Navarrez, an expat from Mexico City living in Munich, who shares the story of his Mexican food import business that changed the game for authentic Mexican cuisine Germany.

EPISODE 4 SHOW NOTES

From the origins of his venture to the hurdles he faced in starting a tortilla business in Germany, Jesus opens up about , overcoming bureaucracy, and learning the art of tortilla-making and trying to convince reluctant restauranteurs in Germany to buy authentic corn tortillas!

Stay tuned for his insights on staying positive while starting a business, and where you can buy his delicious products to satisfy your Mexican food cravings. You won’t want to miss this flavorful conversation!

Jesus and I talked about:

  • How he initially thought of selling Mexican handicrafts, and the challenges he faced in finding Mexican food items in Germany
  • Starting a Tortilla Business in Germany
  • The challenge of getting his tortilla machine to meet the German regulations and the red tape he had to go through to be able to produce tortillas.
  • The importance of staying positive when starting a business

Links mentioned in the episode:

Latortilla.de